“Gemeinsam auf dem Weg” – start of the new cantonal campaign against coronavirus
Department of Presidential Affairs
This weekend marks the start of the new cantonal campaign against coronavirus. Spring is just around the corner, so it is fitting that over 100 bikes will travel through the city during the next two weeks, bearing the message that wearing masks, social distancing and following hygiene measures is still important. Advertisements in the newspapers and on social media, at the railway station and on the trams will also support the campaign. Basel-Stadt is therefore working together to move forward out of the pandemic.
The shops have been open again since Monday, the time of year means that the weather is getting better and temperatures are rising. A hopeful mood is spreading among the population, buoyed up by the progress that has been made with vaccinations. As we move forward together out of the coronavirus pandemic, we mustn’t lose sight of the fact that it is still important to stick to basic protective measures: Wearing masks, social distancing and washing our hands.
That’s why the canton is launching a new campaign to remind us to follow these basic codes of conduct. As the first signs of spring appear, over 100 bikes will travel through the city bearing the campaign’s messages over two weeks. President of the Government Beat Jans and Head of the Department of Justice and Security Stephanie Eymann sat on one of these bikes for an advertisement. They show that they are also working together in the fight against the pandemic.
Advertisements in the newspapers and on social media, at the railway station and on the trams will also support the campaign. It is still important to reach as many sections of the population as possible. The campaign’s messages are therefore being spread in the most frequently used languages in Basel-Stadt: German, French, Italian, English, Albanian, Croatian, Spanish, Serbian and Turkish.
Advertisement with President of the Government Beat Jans and State Councillor Stephanie Eymann: https://www.youtube.com/watch?v=fiSEVRZM65k